Défi sportif
Designed for Leeroy’s annual team sports challenge, this visual identity reflects the collective energy, movement, and intensity generated throughout the event. Inspired by thermal heat maps, the fluid gradients evoke physical effort, momentum, and transformation, while the pixelated typography nods to gaming culture, performance tracking, and friendly competition.
Client
Leeroy
DELIVERABLES
Art direction Photography Event branding Social media
Year
2025
Role
Art director & Designer at Leeroy agency







